RECLAIM YOUR BRAIN ... BRING YOUR BABY!

Babble Talks are daytime TED-style talks for parents, not about parenting. For parents and carers with babies under 1 year old.

The Science of Sin: Why We Do the Things We Know We Shouldn't

If we know we shouldn’t do something, for the sake of our health, our pockets or our reputation, why is it often so very hard to do the right thing? Neurobiologist Jack Lewis illuminates the neural battles between temptation and restraint that take place within our brains, suggesting strategies to help us better manage our most troublesome impulses with the explicit goal of improving our health, our happiness and our productivity – helping us to say ‘no!’ more often, especially when it really counts.

Jack Lewis is a neurobiologist and television presenter. His TV career kicked off in 2008 as a presenter on the BBC series People Watchers, which involved roaming the streets of London conducting secretly filmed social psychology experiments on unsuspecting members of the public. He went on to make regular appearances as an expert on ITV's This Morning, and presented Discovery Science’s The Tech Show, the ITV series How to Get More Sex. He hosts the Geek Chic Weird Science podcast and his brain blog www.drjack.co.uk recently celebrated its 8th birthday.