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  • TypEd: Make Type Work for You

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    TypEd: Make Type Work for You

    From GBP 125.00

    Location

    Date

    Nov 01 2024 14:00 - 19:00
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    Description

    TypEd: Make Type Work for You workshop with Marie Boulanger

    Friday 1st November 2024, 2pm-7pm

    Good typography is invisible, as the old saying goes. A lot of us want to be good... but who wants to be invisible? This workshop focuses on exactly the opposite. Not making bad typography, but focusing on the visible by using the unique qualities of type as a material rather than a tool. Thinking of glyphs as physical shapes which can be moulded, bent or stretched opens up vast creative possibilities: type is the clay, not the potter’s wheel. This approach is particularly relevant to branding or a more artistic practice, but can also be used to gain perspective on type & graphic design.

    Learning objectives

    Lettering — Gain insights into creative lettering techniques based on calligraphy and expressive typography.

    Branding — Learn how brand strategy influences typographic design and how to infuse letters with brand personality.

    Typeface Design — Discover key typographic principles such as optical corrections.

    Participants will gain tools and frameworks to build typographic shapes, and a refined piece of lettering work. The best context to apply these skills is branding, (expressive lettering context also works). They will have heightened awareness about typographic compositions, and feel confident tackling type-related briefs.

    This workshop is for anyone who has a passion for typography and letterforms. Who have at least a basic knowledge of typography (principles, hierarchy, basic shapes). And is an analog workshop (no type design software required).

    Class size is limited to 16 students for an engaging experience.

    About Marie Boulanger

    Marie Boulanger is currently Design Lead at Monotype. She has a strong background in branding and type design, working for agencies and foundries across Europe and North America. Marie's mission is to help brands express their full potential through custom typography, collaborating with esteemed clients like Fedrigoni, and Adobe, and with her work seen in publications like PRINT Mag and Dezeen. Marie has presented research at TypeCon and Adobe MAX, and lectured at Reading University and University of the Arts London.

    All proceeds go to support St Bride Foundation.

    Accessibility

    The workshop itself will be held at ground floor level with step free access. There will be the opportunity to visit the reading room which is not step free but has a platform lift. You can access our building at street-level via Salisbury Court and St Bride's Passage.

    If you have any questions, please contact events@sbf.org.uk

    Organiser

    Established in 1891 with a clear social and cultural purpose, St Bride Foundation is one of London’s hidden gems.

    Housed in a beautiful Grade II listed Victorian building, St Bride Foundation was originally set up to serve the burgeoning print and publishing trade of nearby Fleet Street, and is now finding a new contemporary audience of designers, printmakers and typographers who come to enjoy a regular programme of design events and workshops.

    Many thousands of books, printing-related periodicals and physical objects are at the heart of St Bride Library. Volumes on the history of printing, typography, newspaper design and paper-making jostle for space alongside one of the world’s largest and most significant collections of type specimens. The printed, written, carved and cast word may be found at St Bride in its myriad forms. Architectural lettering and examples of applied typography in many media, together with substantial collections of steel punches and casting matrices for metal types are also held in this eclectic collection. The Reading Room is open to visitors twice a month and on other days by appointment. Although we operate on a cost-neutral basis, it is necessary to charge for some of our services. Details are available by emailing the library team at library@sbf.org.uk.

    St Bride retains many of its original features, including the baths, laundry, printing rooms and library. As part of the Foundation’s original mission to provide for the community, many of the building’s unique and characterful spaces are available to hire whether for meetings, weddings or classes.

    St Bride also houses the popular Bridewell Theatre, and Bridewell Bar (once the laundry), and hosts a year-round programme of plays, comedy, music and exhibitions.

    With some 65,000 visitors a year St Bride Foundation is a major London hub for the creative arts in London. We look forward to welcoming you soon.

    Venue

    14 Bride Ln, EC4Y 8EQ London

    FAQ

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    TypEd: Make Type Work for You

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