Interactive event + optional pub quiz at the end (Zoom)

“The event is genius” Garry

"If you’ve been itching for a trip to the pub, this might be the next best thing" Design Week

Do you judge a pub by its sign or a beer by its label? Join me for a fun evening as I take you on a journey with a selection of pub signs and tell you the stories behind them so you can discover the messages hidden beyond the letters.

Visit seven different pub signs and take a guess at the kind of pub might be waiting for you behind each sign. Compare your answers with those from Sarah’s surveys. Find out where the associations came from and where you can find the signs; including the Hen and Chickens in Islington, Ye Olde Mitre in Holborn and the rediscovered Dalston Junction Railway Tavern. What would typically have been consumed in each venue when it was opened, and what other stories will each sign reveal?

BYO menu
Drink along with your usual beverage of choice, or you can sample drinks and snacks that have been paired with each pub sign to immerse you in the experience. When you book your ticket you'll receive a BYO menu of easy-to-source drink and snack suggestions that you can purchase in advance.

Your host
Your host is Type Tasting founder Sarah Hyndman. She’s the author of the bestselling book Why Fonts Matter, a TEDx speaker, regular on BBC Radio 4 and an occasional guest on Channel 4’s Sunday Brunch. She has been researching and writing about typography and perception since 2013 and co-publishes studies with Professor Charles Spence of the University of Oxford. 

Would you like to know about upcoming virtual talks? Sign up here.

Would like to arrange a private event for your group at a time of your choosing? Get in touch with Sarah here.