A 5-day online programme specially created for experienced branding professionals, creative and design directors.
This online programme created for them who looking for new approaches, tools and fresh case studies.
Boost your knowledge about the branding process and strategy by learning from the top people in the industry. Spend a week with branding professionals from around the world, discussing hot topics and sharing your own approaches.
You will learn:
How to make brands more human and customer-centred
What are the elements of a good tone of voice and how to write a brand story
What are the most undervalued brand strategies at the moment
Methodologies and frameworks London's creative agencies use
How leading design studios work with clients and manage teams
What Gen Z wants to see from modern brands
Latest trends in design and branding
Who attends this programme:
Creative and design directors
Brand managers and strategists
CMOs and heads of marketing
Graphic, digital and packaging designers
Professionals who are passionate about branding
If you are tired of basic webinars and theoretical courses, welcome to the place where content is carefully curated to give you the maximum practical learning and advanced skills.