Designers in the Middle - Global Design Forum

Sep 22 2017 14:30 - 15:30

Victoria and Albert Museum, Cromwell Rd, SW7 2RL London



  • Global nomadism and its impact on design
  • Understanding design, craft and culture in the Middle East among the local hegemony
  • Comparing the similarities between designers in and from the Middle East as expressed in their work
  • Examining how the region's heritage, daily life, political and industrial reality affect the work and lives of its designers
    Nada Debs, Interior Architect and Designer Rona Meyuchas-Koblenz, Director, Kukka Chair: Suzanne Trocmé, Editor at
    Large, Wallpaper*

    Designers in the Middle is an initiative that was founded in 2008 by Rona Meyuchas, the founder and creative director of Kukka. Rona initiated Designers in the Middle as a concept back in 2008 when she moved from London to the Middle East.As a citizen of the world, Rona works internationally but at the same time she is stimulated by local craft, heritage and manufacturing techniques. In the Middle East, there is a rich culture of arts and crafts however, unlike other regions, these are not easily accessible among neighbouring countries such as Lebanon, Israel, Palestine, Jordan, Egypt and Iran.

    “The content of Designers in the Middle is not political at all and that is also one of the reasons the “East” word after the “Middle” is not mentioned. What interest me is to bring out the person/designer behind its work. I am hoping you will find the beauty behind it.” Rona Meyuchas

General Admission

Not Available