Skip to main content
Event ended - Missed this event? Check out these other events happening soon Looking for the details about the previous event, just scroll down.

Loading...

 
 

Loading...

 
 

More Events You’ll Love

Loading...

 
 

Nearby events

  • Are you an organiser?

    Maximise your event's success with Billetto - the ticketing platform that helps you sell more tickets, promote with ease and save time.

  • Decoding consumer type trends

    Event ended

    Decoding consumer type trends

    From GBP 12.00

    Online Event

    Date

    Sep 03 2020 10:00 - 11:00
    Billetto Peace of Mind
    Book with confidence: Billetto guarantees refunds for cancelled events, ensuring your peace of mind. Learn more
    Payment methods accepted:

    Description

    DECODING CONSUMER TYPE TRENDS

    Breakfast session
    1-hour interactive talk with Q&A (Zoom)
    Earlybird discount available until 27th August

    Learn how to decode the typography of everyday products. What does it reveal about changing mood and attitudes over the last five years? How does it motivate your decisions?

    Typography is the voice of a brand and it creates a first impression before you even read the words. In this session we’ll work across a series of categories with real life examples. You’ll come away understanding how type is used to create meaningful stories and to code different emotions for a brand. 

    You will learn
    • About the reign of ‘Millennial sans’
    • The story behind the style of comfort and nostalgia
    • How minimalism became the new premium
    • About the resurgence of 150-year-old type to reflect an edgier world
    • What trends we’re seeing today

    “That was totally dope. Insightful. Articulate. Entertaining. Super impressed” Nic

    “Wow! My eyes have been opened to power of fonts after a fantastic talk. Fonts have always played an important role in brand design to ensure the right brand perception and create stand out at shelf but there is now science behind it and evidence of the role fonts play in our subconscious.” James

    Your host
    The Unwrapped series of talks is created by Type Tasting founder Sarah Hyndman. She’s the author of the bestselling book Why Fonts Matter, a TEDx speaker, regular on BBC Radio 4 and an occasional guest on Channel 4’s Sunday Brunch. She has been researching and writing about typography and perception since 2013 and co-publishes studies with Professor Charles Spence of the University of Oxford.

    Would you like to know about upcoming virtual talks? Sign up here.

    Would like to arrange a private talk for your group at a time of your choosing? Get in touch with Sarah here.

    Organiser

    Sarah Hyndman demystifies the amazing world of typography. She is the author of ‘Why Fonts Matter’. She is a TEDx speaker, a regular on radio (BBC Radio 4’s 'Word of Mouth' with Michael Rosen, 'Saturday Live', 'Today'.) and TV (Channel 4's 'Sunday Brunch'). Sarah is a multisensory typography expert and collaborates on studies with Professor Charles Spence of the University of Oxford.

    FAQ

    • I have not received my Decoding consumer type trends ticket via email. What should I do?

      The first thing to do is check your spam/junk filters and inboxes. Your Decoding consumer type trends tickets were sent as an attachment and can be thought of as spam by some email services. Alternatively, you can always find your Decoding consumer type trends tickets in your Billetto account that you can access in the browsers or the dedicated Billetto app. For more help with this, read here.

    • I wish to cancel my Decoding consumer type trends ticket and receive a refund. What should I do?

      The approval of refunds is entirely at the event organiser’s discretion, and you should get in contact with the event organiser to discuss what options are available to you. To get in touch with the event organiser, simply reply to your order confirmation email or use the "Contact organiser" form on the organiser's profile. For more help with this, read here.

    • I have registered on the Decoding consumer type trends waiting list, what happens now?

      If more tickets become available you will be notified (by email) amongst others who have joined the list. Purchasing is on a first-come first-serve basis. For more information, read here.

    • Where do I find a link to an online event?

      Check your order confirmation page or order confirmation email. Usually, the organiser of the event provides the details in the order confirmation email or they might send you a follow-up email with a link to their online event. You might also want to read the event description on Billetto where an event organiser should describe how to join the Decoding consumer type trends event online. For more information on this, read here.

    • What is refund protection and why would I need it?

      Refund Protection provides you with the assurance that if unforeseen and unavoidable circumstances interfere with your ability to attend an event you can claim a refund. For more information on this, read here.

    Event ended

    Decoding consumer type trends

    Discover more