Explore the evolution of Blackletter typefaces from their first printed appearance in the Gutenberg Bible in the 1400s to their enduring popularity in music and fashion. Blackletter is a chameleon of a type style because its personality is transformed by the context it appears in; from the Bible,the masthead of a newspaper, beer label, movie poster,record sleeve to military propaganda. In this session we will look at the evolving history of Blackletter type with examples and discuss the instinctive response to the angular letterforms. You will then roll your sleeves up for a hands-on creative session away from the computer sketching Blackletter letterforms as you experience how sound can alter your response to the forms. No previous experience necessary.
6.30: Relax and chat over a glass of wine.
7–8pm: Talk by Sarah Hyndman.
8–9.30: Hands-on creative session exploring rebellious type and lettering.
9.30: Raffle, win a signed copy of Why Fonts Matter and other prizes.
The workshop takes place in the Type Tasting studio on the edge of Dalston, London. It accommodates up to 15 people. Included in the workshop are two glasses of wine, materials and raffle prizes.
Vetements, Brioni and Kanye Agree: It’s Gothic Time New York Times
Fashion’s favourite font The Times
Sarah Hyndman is the founder of Type Tasting and the author of Why Fonts Matter. She is a graphic designer, writer and regular public speaker who is known for her interest in perception and typefaces. She is involved in research into our psychological responses to the appearance of words.
Sarah established Type Tasting as a forum for research, skill development and exploration. She shares her findings through her writing, public speaking, events and workshops, including workshops for the D&AD.
Before setting up Type Tasting Sarah ran a design company for ten years. Sarah gained a distinction for her Master’s degree in Typo/Graphics at the London College of Communication (University of the Arts). She was subsequently invited back as a guest tutor to set up and run the yearlong Experimental Typography evening course, which she did for six years alongside her commercial practice.
Watch: TEDx, Master Talk in Mumbai (3 mins), Nicer Tuesdays, Channel 4’s Sunday Brunch.
Listen: BBC Radio 4 Saturday Live.
Read: Wired ‘If You Love That Font So Much, Why Don’t You Date It?’ ‘If You Love That Font So Much, Why Don’t You Date It?’, CNN ‘How fonts could help you find the perfect date’the perfect date’, Creative Review ‘A taste of type’ ‘A taste of type’, iPerception ‘The Taste of Typeface’ ‘The Taste of Typeface’.