For most people, Snapchat is a social media platform that lets them send their friends content that disappears after being viewed. For event organisers, the filter feature is an excellent marketing tool to promote events. Over half the users on Snapchat are 18–29 years old, so bear that in mind before you invest time and […]
13 Best Event Ticket Giveaway Ideas
Why would anyone in their right mind give away free tickets for their event? Social media is becoming an increasingly competitive space. While you have to compete with other events on people’s newsfeeds, the organic reach of your posts is also declining. So how can your event reach the top of the newsfeed? One option […]
How to Set up Google Remarketing for Events
If you’ve read our guide on how to segment and retarget your event audience, you might be wondering how Google remarketing for events works. It’s slightly more finicky than Facebook retargeting. But it’s very effective, considering Google’s massive reach when it comes to their advertising network. Read this guide to learn… What remarketing means What […]
Facebook Retargeting for Events: Everything You Need to Know
If you’ve read our guide on how to retarget audiences to promote your next event, you might be wondering how Facebook retargeting for events works. You’re in luck, because that’s what we’re about to cover right now. This article will walk you through… What the Facebook Pixel is How to create one and install it […]
10 Creative Event Promotion Ideas to Help You Sell More Tickets
Selling as many tickets as possible is the goal for most event organisers. But rather than just stick to traditional event marketing techniques, why not use some creative event promotion ideas to really put you ahead of the game? We’ve put together a list of 10 creative event promotion ideas that you can use for […]
How to Promote a Zumba Class: 5 Tips to Get People Dancing Fit
If you’re looking for how to promote a Zumba class, you’ve come to the right place. In this article, we’re empowering fitness fanatics who lead Zumba classes. Twenty years ago, if somebody had said the word “Zumba” to you, you may have wondered which language they were speaking. Now, Zumba is enjoyed in over 200,000 […]
5 Excellent Ways to Promote a Workshop
The DIY arts and crafts industry was worth well over $40 billion in 2016. That number is still rising. People can perfect DIY skills at arts and crafts workshops. Leveraging on #nomorePinterestfails fun and pure learning, workshops are becoming a goldmine. If you are crafting your own workshop, how do you promote it to make […]
Retargeting for Events: 7 Steps to Retarget Your Audience Segments
We’ve previously covered how to identify the target audience for your event. So you’ve created a buyer persona and set up a campaign to target. But…why aren’t they buying the tickets? Maybe you need to nudge them a bit more, in a different way, and at a different time of day. But how do you […]