We can hear you already, readers. “How to build an email list? But I just discretely ducked out of Great Aunt Ethel’s chain mail network of bad political jokes!” This is not that kind of email list. In fact, you probably know just the kind we mean. If you have even a small collection of […]
Kodak Moments: 15 Ways to Use Video for Events
Video content is equally loved by consumers and marketers worldwide. Live events are a great opportunity to take some snaps. So let’s talk about different ways to use video for events. In this article, we’ll highlight the value of event promo videos, as well as how to make a promo video for an event. Yes, […]
26 Unique Event Spaces (That Will Leave a Lasting Impression)
There are many pieces to the puzzle of organising a great event. Finding unique event spaces is one of them. We’ve compiled a list of alternative venues (mostly in London) that we’d like to share with you for inspiration. Although most venues on our list do their own thing during business hours, they all have […]
13 Best Event Ticket Giveaway Ideas
Why would anyone in their right mind give away free tickets for their event? Social media is becoming an increasingly competitive space. While you have to compete with other events on people’s newsfeeds, the organic reach of your posts is also declining. So how can your event reach the top of the newsfeed? One option […]
How to Increase Brand Awareness with Events: 15 Key Steps
So you’ve seen Converse’s One Star Hotel and Google’s pop-up doughnut shops and wondered how to increase brand awareness with events. Let’s see if we can help out. Read this article to learn… Why events are such great brand awareness tools How you can organise one to boost your own brand Some ideas for the type […]
13 Event Sponsorship Ideas Your Sponsors Will Love
You’ve discovered how much event sponsorships can do for your bottom line. Now you just need some event sponsorship ideas you can sell to interested parties. In this guide, we’ll cover thirteen excellent ideas you can use as part of sponsorship packages or standalone sponsorships. 1. Free Wi-Fi A WiFi connection is an absolute must […]
What Is the Best Site to Sell Tickets On: We Look at 5 Ticketing Sites
When you plan an event, it can be tough to choose the best site to sell tickets on: There are lots of competing event ticketing sites out there. In this post, we’ve outlined a few of the top choices and why they might be most suitable for you. Primary vs. secondary ticketing There are two […]
How to Distribute Your Event Press Release in 7 Steps
If you’ve followed our guide on how to write a press release for your event, then you should now be ready to distribute it far and wide. In this guide, we’ll go through the different options you have for how to distribute your event press release, as well as how to increase the likelihood of […]
How to Set up Google Remarketing for Events
If you’ve read our guide on how to segment and retarget your event audience, you might be wondering how Google remarketing for events works. It’s slightly more finicky than Facebook retargeting. But it’s very effective, considering Google’s massive reach when it comes to their advertising network. Read this guide to learn… What remarketing means What […]
Facebook Retargeting for Events: Everything You Need to Know
If you’ve read our guide on how to retarget audiences to promote your next event, you might be wondering how Facebook retargeting for events works. You’re in luck, because that’s what we’re about to cover right now. This article will walk you through… What the Facebook Pixel is How to create one and install it […]